Rosie Hospital staff post ‘brelfies’ for World Breastfeeding Week
- Credit: Getty Images/iStockphoto
Staff at the Rosie Hospital in Cambridge are to harness the power of social media to highlight the importance of breastfeeding.
Staff at Rosie Hospital in Cambridge are to harness the power of social media to highlight the importance of breastfeeding.
A team of 16 midwives and maternity support workers will mark World Breastfeeding Week – which starts today – by posting ‘brelfies’, pictures of them breastfeeding when they had their own children.
The brelfies will be posted until Tuesday next week.
Infant feeding specialist midwife Lesley Bennett said: “I sent an email to my colleagues with the idea to mark this week by sharing photos of themselves breastfeeding on social media to raise awareness how breastfeeding meets all the nutritional needs of a baby. I was amazed by the response – my inbox went berserk!
You may also want to watch:
“Learning how to breastfeed takes time and requires support. The benefits of breastfeeding are huge and my colleagues in the Rosie were keen to raise awareness by showing how they too had their own stories and photos to share.”
See @rosiehospital and #WorldBreastFeedingWeek on Twitter.
- 1 New boxing and Muay Thai classes aim to help boost post-lockdown mood
- 2 Herts Council has 'pattern of mishandling children's services complaints'
- 3 Royston chairman: RNLI volunteers never question or criticise - they save lives
- 4 Magic show set to go Wrong on stage at Cambridge Arts Theatre
- 5 New president takes over at Rotary Club
- 6 No business like shire business for Cambridge college
- 7 Community rallies together to clean up church after 'mindless' vandalism
- 8 Submissions open for Hertfordshire charity photography exhibition
- 9 Bassingbourn Barracks: New chapter for Army’s flagship operational training centre
- 10 Community comes together for Together We Stand Against Racism event