An artisanal cheese shop has opened in Royston, after a successful few years trading at the town market.

The Honest Fig set up shop at the market in 2021, when Linda O'Sullivan noticed that there was no cheese stall and approached the market manager.

After a six-week trial, the cheese stall has had a pitch for the past two years, doubling in size and proving popular with customers.

Linda said: "I’ve always enjoyed a passion for good food, and I’ve always loved cheese, but I never thought that I would be lucky enough to start my own small business.

"My dream became a reality when I opened my own cheese retail store in the wonderful Royston Corn Exchange.


"We couldn’t believe the wonderful reception that the local population bestowed on us, with queues stretching across the courtyard of the historic building.

"Our shop is full of good luck and congratulation cards from customers."

The shop's stock includes cheeses from Ireland, Italy, Spain, France and Switzerland.

Linda said: "Not only do I select cheeses from across the world but I also have a range of popular delicious British products, such as fruity and tangy St. Andrews Cheddar from Scotland, to the traditional Colston Basset Stilton."